What We Do
Empowering Doulas, Nurturing Communities
Transforming doula practices through holistic support and innovative resources
Our Story
A Message from Our Founder
As someone who works closely with doulas and understands their unique challenges, I founded SevenRivers with a vision to revolutionise how doulas approach their practice. Through my interactions and partnerships with experienced birth workers, I’ve gained deep insight into the delicate balance of passion and business acumen, self-care and client needs, and the importance of continuous learning alongside day-to-day operations.
SevenRivers was born from the realisation that doulas need a comprehensive support system that addresses every aspect of their professional journey. Our name, inspired by the nurturing and life-giving nature of rivers, represents the seven key areas we believe are crucial for a thriving doula practice.
Today, SevenRivers is a living example of the strength that can be harnessed in the doula profession via the power of community, education, and holistic care. We are a solution-oriented organisation dedicated to improving the quality of care provided to families by enhancing the capabilities of the doulas responsible for delivering that care.
– Chairman D. Ford, Founder & CEO
Our Mission and Vision
Mission
To empower doulas with comprehensive resources, fostering their professional growth and enhancing the quality of care they provide to families during the transformative journey of childbirth and early parenthood.
Vision
We envision a world where every doula has access to the tools, knowledge, and support needed to thrive professionally and personally, ultimately contributing to healthier, more supported families and communities.
The SevenRivers Approach
Our innovative approach is designed to nurture every aspect of a doula’s practice:
- Financial Flow: Equipping doulas with the financial acumen to build sustainable businesses.
- Knowledge Stream: Providing continuous education and up-to-date resources for professional development.
- Community Current: Fostering a supportive network of doulas for collaboration and growth.
- Growth Tributary: Offering strategies and tools for expanding services and client base.
- Wellness Waterway: Prioritizing self-care and personal well-being to prevent burnout.
- Client Connection Creek: Enhancing client relationship skills for a thriving practice.
- Professional Partnership Pond: Facilitating collaborations with related professionals to provide comprehensive care.
Our Core Values
Empowerment
We believe in equipping doulas with the knowledge and tools to take control of their professional journey.
Holistic Support
We address every aspect of a doula’s practice, recognizing the interconnectedness of personal and professional well-being.
Continuous Learning
We foster a culture of ongoing education and adaptability in the ever-evolving field of doula care.
Community
We believe in the power of connection and mutual support among doulas.
Integrity
We uphold the highest standards of professionalism and ethical practice in all our operations and teachings.
Innovation
We continually seek new ways to enhance doula practices and improve care for families.
When doulas flourish, families thrive. SevenRivers: Nurturing the nurturers.
C. D. Ford
Our Team
A short introduction to your team members and why their background should inspire potential clients’ confidence.
Charmain Ford
Founder and CEO "In the doula profession, passion is the driving force. But to sustain that passion, we need to master the delicate balance between serving others and caring for ourselves. It's not selfish; it's necessary."
Ciera Graham
Professional Doula::, CLD, PPD, ECE , Certified Prenatal, Birth & Postpartum Doula Breastfeeding & Lactation Support - Sleep Consulting.
Tony Castrilli
Professional Book Keeper with over 40 years of experience.
Get in Touch with SevenRivers
We are here to support your doula journey. Reach out with any questions or concerns.